The goal is to identify external interventions capable of reducing constraints to integrate poor farmers into modern supply chains (MSCs) and do so by experimenting with different combinations of public-private partnerships. We also will put into practice our belief that if small poor farmers are provided good information; strong incentives; and a favorable institutional environment, they can become viable MSC suppliers.
We do so in Senegal, Madagascar, India and China by:
- developing innovative ways to build private-public partnerships;
- providing farmers information, incentives and institutional support that they can use to become effective horticultural suppliers; and
- by using a unique experimental approach.
The project will offer farmers a way out of poverty and also will identify the constraints keeping farmers from connecting to MSCs. This information will let us create a set of Best-Practice Models. Our private partners will use these Best Practice Models to scale up across thousands of communities.